Hello Dental Friends,
Would you like an easy, effective and inexpensive way to reach out to the people in your community? At the very least it will plant some marketing/advertising seeds.
Many libraries offer summer reading programs/clubs for the children and adults in the community.
What a great opportunity to get your dental office name in front of these people!
Here are just a few inexpensive yet effective ideas that you can use.
Bookmarks – Create fun, interesting Bookmarks for your local library that include your office contact information. Deliver these bookmarks as a gift to the library to give away during their summer reading programs and events. (Really, they can use them all year-long.)
Toothbrush bags – Throughout the summer the library hosts several events that bring in people of all ages. Why not make up some toothbrush bags for them to hand out at some of these events. Be sure to use imprinted toothbrushes.
Lip Balm – Personalized lip balm is a great give away! It’s inexpensive too. Lip Balm Express is one of my favorite companies.
Pencils – Imprinted pencils that the children can use to fill in their reading logs.
Prizes – During the reading program at our library, they offer little prizes to the children after they complete so many minutes of reading. Why not donate Little Prizes that they can give away to the children.
Visit the Library – Offer to come in for a dental health presentation/demonstration/experiment/Q&A. Your theme will depend on who your target is.
Community Involvement – Collect new and gently used books to donate to your local library.
Library Social Media Sites – Be sure to comment on, like and share posts from your library’s social media sites on behalf of your office social media pages.
Act now to get your name in front of all the people in your community that will be visiting your local library. Did you catch my other dental marketing ideas for the month of June? If not, check them out here. Dental Marketing Tips and Ideas for June
Some office’s express concern that they just don’t have time to implement any new marketing/advertising ideas. If that’s true with your office, please contact me. I can help! email@example.com
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Yours for Greater Success!