Hope you all are having a wonderful start to 2018! With the goal of helping you have an amazing first quarter, I’m sharing some Marketing and Practice Management tips & ideas that you can use during the month of February.
February is American Heart Month so Our focus this month is Heart Health.
(Note: If you’re looking for ideas to promote February’s Children’s Dental Health Month and Give Kids A Smile Day please look to this post:Children’s Dental Health Month & GKAS Day)
Heart Health Talking Points:
Dental Health And Heart Disease Are Related -Dental health and heart disease are intricately linked and the cost for avoiding advanced periodontal disease or even something as mild as gingivitis may very well prove to be the cause of serious medical problems in the future.
Be good to your heart beginning with good oral health.
Women’s Heart Week: 1-7 – Focus this week on Women’s Heart Health. Have a special gift for your female patients. Hand out heart-healthy tips for your patients to share w/their friends and family.
Tip: If you’re not currently taking your patients’ blood pressure at their appointments… make it a goal to start during the month of February.
Many people see their dentist more regularly than a physician and could get an early warning about high blood pressure when getting their teeth cleaned or having other dental treatment done.
Have fun with this heart theme!
If you would like me to create a Heart Health marketing campaign for your office, please contact me today at firstname.lastname@example.org
Here are 3 More Ways To Help Your Team and Patients Smile in February!
Pet Dental Health Month – Share pet dental health tips on your social media sites, ask people to share pictures of their pets on social media, hand out dog treats packaged with your office information. Even if a patient doesn’t have a dog surely they know someone who does…great way to get your office name out there!
National Eating Disorders Awareness Week: 25-3/3 – Educational Opportunity – share on your blog and on your social media pages the impact eating disorders have on your oral health.
International Boost Self-Esteem Month –
For your team: Negative people are the greatest destroyers of self-confidence and self-esteem. Avoid office negativity, it’s toxic and will infect your team – Rather, focus on and share positive experiences. See: How to Have a Happier Team
For your patients: A beautiful & healthy smile can boost one’s self-esteem and confidence.
Social Media Post Ideas to Improve Engagement:
Bubble Gum Day: 2nd
Super Bowl: 4th
Toothache Day: 9th
National Drink Wine Day: 18th
The Great American Spit Out: 22nd / Through With The Chew: 18-24th
National Tooth Fairy Day: 28th
I would love to hear about your month and what your office chose to do to help make it special for your patients and the team.
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Yours for Greater Success,